The Next Web as a deadline
With the The Next Web conference rapidly approaching, I've had to make sure I'm well prepared to present myself and the new venture. TiNC Works! was accepted into the Bootstrap program, so I get a demo table on Friday 28 May and the opportunity to show my stuff.
So things are getting serious, and I've had to take serious steps too such as creating a new logo, new color scheme, and much more. It seems the subproject is working out: business cards and brochures are being printed this week, two shirts are being embroidered coming Monday, the presentation stand is ready and the presentation units (printed in cedar) have received their first coating of varnish. But that's not all:
Applying for a patent
The technology behind TiNC Works! is new, and it is a substantial improvement over existing monitoring concepts at a reduced price level. This calls for a bit of Intellectual Property protection, so I engaged a patent lawyer to help me prepare a paten application. I generated all the necessary descriptions, drawings, and claims but thanks to Mr. Haak at Octrooibureau V.O. Patents & Trademarks all documents are very professional. Yesterday I handed them over to the Octrooicentrum Nederland for registration and (hopefully) eventual recognition. Reason for some Champagne! The whole "patent pending" process can take up more than a year but that's OK: with all the details of the invention registered, it will be much easier to discuss the technical content of a partnership with investors and resellers.
With the technical description officially logged, I can now divulge more on this website and talk more freely to interested parties.
In order to quickly prepare people for what TiNC Works! can do for them, I decided we need a video - for display during The Next Web as well as incorporation into this site and associated Facebook, LinkedIn and other media platforms.
My friend Froukje Tan is a professional filmmaker, and together we devised a very cool video. As there are no technical elements in the video at all, I like to call it a teaser, enticing people to visit my demo booth and to visit this site for more information. Thanks Froukje!